Maxwell Bond

Maxwell Bond choose SourceFlow to spark recruitment marketing innovation.

Eryn Smith, Content Marketing Manager at Maxwell Bond, explains how switching their recruitment website to SourceFlow has helped the STEM staffing agency to improve recruitment marketing performance by 683.2%.

SourceFlow: Tell us a bit about Maxwell Bond as a company?

Erin: “Maxwell Bond specialise in providing market leading staffing solutions across several industries, including Technology, Digital, Sustainability and Change & Transformation. Our commitment to trust, innovation, and inspiration forms the core of our business values, guiding every interaction and partnership. Maxwell Bond is more than a recruitment agency; we are a strategic partner committed to maximising people’s potential.”

SourceFlow: Why did you choose to partner with SourceFlow?

Erin: “We chose to partner with SourceFlow having met the team on multiple occasions and feeling that they truly understood what we wanted to achieve with the new Maxwell Bond recruitment website. Our goal was to provide a platform that fosters trust, sparks innovation, and inspires growth, staying true to our core values and we felt that SourceFlow was best placed in the recruitment website design market to help us achieve this goal.”

SourceFlow: How did you find the delivery of your recruitment websites? 

Erin: “We found the delivery of our website to be a great experience, despite the usual hiccups with large scale projects such as this, the site launched on time and was exactly as we had designed. We’d like to shout out Helen Taylor and Bryony Stanbridge especially for their dedication and commitment to the project, they acted as an extension of our team throughout and went over and above for speedy solutions whenever needed.”

SourceFlow: How is your website performing? How has your new website improved your sales and marketing?

Erin: “Our website has always been a strong backbone of the business, not only is a platform integral to our day-to-day work, but we also host our Trusted Tech Community there, and multiple microsites for our exclusive Talent Partners. The upgraded designs and functionality of the new website has massively improved performance of all of these key platforms. We’re excited to have a website that now truly reflects the style of Maxwell Bond, and represents the brand in the way it should be.”

SourceFlow: Are there any metrics you can share?

Erin: “In the couple of months that our new website has been live, our average engagement time is up 683.2% on the preceding period. This is great news as it indicates that our audience sees the value in our website platform more than before and all the resources, content and insights that are available to our candidates and clients can be accessed more easily.”

SourceFlow: How have you found the team to work with?

Erin: “We found the delivery team to be a fantastic help in getting the site live on time and as designed. Special shout out to Helen and Bryony for their commitment to our project!”

SourceFlow: What pleases you most about your new website?

Erin: “Our favourite thing about our new website is seeing our designs brought to life by SourceFlow. For such a long time we had an outdated site that didn’t reflect the Maxwell Bond brand and was lacking in certain functionalities. With SourceFlow we’ve been able to provide our clients, candidates and community with a far superior platform, with a design that reflects our purpose and values. Thank you Team SourceFlow!” 

SourceFlow do WAY more than industry-leading recruitment website design - We are a recruitment marketing platform! We build recruitment websites and marketing tools that amplify ROI and provide transparency with state-of-the-art data insights.